AI Insights · Timothy · April 2025
Top 5 Drawing & Coloring Apps Performance in Australia: Q1 2025
Discover the performance trends of the top drawing and coloring apps on a unified platform in Australia during Q1 2025, including downloads, revenue, and active users.
The first quarter of 2025 saw interesting trends in the Drawing & Coloring app category on a unified platform in Australia. Here’s a breakdown of how the top five apps performed, based on data from Sensor Tower.
Color Pop AI - Coloring Book from MWM exhibited a consistent weekly revenue, peaking at around $7.9K in mid-March. Downloads fluctuated, with a high of approximately 12.7K in late December and a dip in early February. Active users showed a decline from 27.3K at the start of the quarter to 21.6K by the end.
Color by Number：Coloring Games by Wildlife Studios had steady weekly revenue, maintaining around $4.9K throughout. Downloads saw a low in early February but recovered to about 6.1K by the end of March. Active users decreased initially but improved to nearly 29.7K by the end of the quarter.
Coloring Games for Kids 2-6! from IDZ Digital Private Limited observed a stable revenue, reaching $3.4K in late March. Downloads remained low, hovering between 1K and 1.7K. Active users were steady, closing the quarter at 12.8K.
Disney Coloring World by StoryToys Limited had a revenue peak of $2.8K in early March. Downloads were modest, with a slight increase to 1.7K at the start of March before declining again. Active users saw a decrease, ending the quarter at 2.1K.
Adult Coloring Book - Pigment from Pixite Inc. experienced a peak in revenue of $2.2K in late February. Downloads were relatively stable, with highs around 2.1K in mid-January. Active users fluctuated but ended slightly higher at 2.2K.
For more detailed insights and data, visit Sensor Tower.
